Copywriting for Small Business

Copywriting is crafting the message behind the marketing. Every business needs to articulate who they are, what they do, and how their product or service will benefit the consumer or business customer—and ultimately, help them ‘be’ the person or business they want to be. And while visuals and design play a huge role in branding, branded content and copy are just as important in creating a message that will resonate with the desired audience.